Revenue Ops
The Top 4 Takeaways from “Building a Revenue Ops Team” in Toronto
Explore key insights on the importance of revenue ops from our Modern Sales Professionals salon and some of Toronto’s best sales leaders.
Blog
Revenue Ops
Why is Lead Routing Critical for Account-Based Strategies?
Why and how lead routing software is essential for getting leads to the right reps and contacted in a timely fashion.
Revenue Ops
Lane Four & Modern Sales Pros Toronto Salon
We’re excited to be partnering with Modern Sales Pros for another salon on September 17. This time, we’ll be in Toronto to discuss all things revenue ops.
Revenue Ops
11 Awesome Resources for Sales Operations
We’ve curated a list of sales operations resources that we think you’ll find useful for you and your sales team.
Salesforce Admin
The Evolution of Salesforce Communities
From Salesforce Portal to Lightning Community Builder, here’s how things have changed in Salesforce Communities.
Salesforce Admin
Outreach Announces Last-Touch Attribution
Now you can better track the performance of your sales sequences in Outreach using the new Last-Touch Sequence Attribution feature. Pinpoint and report on the Sales Activities that Generate Revenue.
News
Dreamin’ Recap
Lane four has attended not one but two amazing Salesforce community events this summer. Here are recaps of both Nor Cal and True North Dreamin’.
News
Lane Four at True North Dreamin’
This year, two of Lane Four’s Salesforce experts will be presenting at the inaugural True North Dreamin’! Join us in Ottawa on July 11 and 12.
Revenue Ops
Building a Revenue Operations Team
Take a look at some of the key insights from last night’s conversations with the Bay Area’s top B2B SaaS sales operations leaders.