Revenue Ops
HubSpot to Salesforce: The Why & The When
“Which CRM should we use?” is a question we hear more often than Mariah Carey on repeat during the holiday season. There are several CRM
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Revenue Ops
June 2022’s Awesome Reads for RevOps
How could Zoom affect your sales team’s mindset? What’s the evolution of lead routing? Is there a right ops team structure? We’ve got this and more enticing reads with our June 2022 RevOps reading list!
Revenue Ops
The Evolution of Lead Routing
With lead response time being one of the most important facets of revenue generation, our Highroad hosts, Aidas Dirse and Courtney Prior share their learnings of how the next elevated stage to routing are availability features.
Revenue Ops
Year in Review: RevOps Trends of 2021
Through all the uncertainty of the past year, one thing remained constant: the steady growth of Revenue Operations. Take a look back at the biggest RevOps trends of 2021.
Customer Stories
How Capacity Built a Seamless Customer Journey with Lane Four Highroad
Capacity had a future vision for a fully automated contact-only assignment model to create a seamless customer journey. Lane Four Highroad provided automation of key processes to make it possible.
Revenue Ops
November 2021’s Awesome Reads for RevOps
The holiday season is fast approaching and we’ve got your early holiday reading list! This month’s edition will boost your sales team’s performance with insights on sales sequences, forecasting, outbound strategies, and more.
Customer Stories
How BizLibrary Made the Shift to ABM with Lane Four Highroad
Driven by rapid growth, BizLibrary decided it was time to pivot to account-based marketing (ABM). Lane Four Highroad provided automation and expertise for a successful switch to ABM.
Revenue Ops
October 2021’s Awesome Reads for RevOps
Dive into ops career development, automation, and hiring strategies with October’s best of RevOps from around the web.
Revenue Ops
Lead Routing Tools for Salesforce: A Buyer’s Guide
Shopping for a lead routing tool? Here’s everything you need to think about to find the last routing tool you’ll ever need.
