The Evolution of Lead Routing
With lead response time being one of the most important facets of revenue generation, our Highroad hosts, Aidas Dirse and Courtney Prior share their learnings of how the next elevated stage to routing are availability features.
Why is Lead Routing Critical for Account-Based Strategies?
Why and how lead routing software is essential for getting leads to the right reps and contacted in a timely fashion.
A Real-Time Lead Routing Engine in Action
Using Lane Four’s lead-routing engine, we configured a lead routing process that does exactly what our clients need to respond to incoming leads.