Navigating the Balance: Flexibility and Readiness in Business Growth

The world of business moves at lightning speed. Today, faster than yesterday; which means you better be ready to move even faster tomorrow. Creativity is at an all-time high, and competition among business leaders is fiercer than ever. This puts businesses in a unique position: they must stay agile while also being prepared for growth. […]

Lane Four’s Director of Delivery Shares 4 Essentials to Project Delivery Excellence

From initial planning to continuous stakeholder engagement, to achieve delivery excellence, it can be helpful for leaders and their teams to implement strategic (and structured) practices that drive alignment, efficiency, and effective communication throughout the project lifecycle. Lane Four’s Director of Delivery, Tatiane Sensini, shares four key essentials that she believes will ensure our projects […]

Planning for a Data Migration? Some Key Insights Before You Get Started

What is moving where? Where is the data going to be stored? Is this going to cause any problems or disruptions? Who is doing what during this whole process? Planning for a data migration is a process that tends to require meticulous planning and clear communication to ensure everything goes smoothly. To reduce risk and […]

Navigating DevOps: How Do We Choose the Right Process for Your Salesforce Projects?

Thanks to continuous improvements and the emergence of a wide range of tools, coupled with a heightened focus on best practices, things are moving faster than ever in the business world, particularly in tech and the Salesforce ecosystem. However, organizations striving to stay ahead are increasingly turning to custom software development solutions to drive even […]

4 Ways to Foster a Client-Centric Culture in Professional Services and Why

In the tech world, the pace of progress can vary widely. Sometimes it feels like things are racing ahead, while other times, the rhythm slows down a notch. But amidst this ebb and flow, there’s a fundamental principle that remains very intact, especially in tech  consulting: the client comes first.  In professional services, it’s the […]

Investing in Yourself: Nurturing Mental Well-Being As A Busy Professional

It’s Mental Health Awareness month and we can all use a reminder of just how important our well-being is…especially when it comes to balancing priorities in a busy professional world. In the tech world for instance, where things move fast and deadlines loom large and let’s face it, sometimes it may feel like the only […]

4 Reasons Why Account Planning Should Be Data-Centric

Unlocking the full potential of account planning can be a challenge for sales leaders striving for sophistication and effectiveness. Could a data-centric approach hold the key to overcoming these hurdles? Here are our top four reasons why account-planning should be data-centric. 1. Your Other Sales Strategies Are Data-Centric You don’t want to let inbound or […]

Continuing Our Journey as a Great Place to Work

Lane Four Earns 2024 Great Place To Work Certification™ Toronto, Ontario—Lane Four is proud to be Certified™ by Great Place To Work® for the 3rd year in a row. The prestigious award is based entirely on what current employees say about their experience working at Lane Four. This year, 93% of employees said it’s a […]