Lane Four Celebrates Another Year on Canada’s Top Growing Companies Ranking for 2026
Lane Four places No. #236 on The Globe and Mail’s annual ranking of Canada’s Top Growing Companies and ranked #18 in Professional, Scientific, and Technical Professions.
Accelerating Data & Analytics Transformation in Life Sciences: Key Challenges and Solutions
Explore how life sciences leaders can connect data across clinical, supply chain, patient services, and commercial operations while building for governance and AI.
Dreamforce 2026 Recap: The Whole Salesforce Ecosystem in One Room
Dreamforce 2026 brought major advances in agentic AI, but the bigger takeaway was the ecosystem itself, and why better technology decisions start with a broader perspective.
Fixing B2B Manufacturing Customer Experience Starts with Your Data
TL;DR | The Highlights In manufacturing, superior product quality used to carry sales. The end-to-end customer service experience now carries equal weight, as modern buyers judge B2B interactions directly against the consumer platforms they use daily. Transactional records live within your ERP, account engagement stays inside the CRM, service tickets remain siloed, and standard portals […]
Beyond the Buzz: How to Navigate the Agentforce Information Overload at Dreamforce 2026
Agentforce volume makes Dreamforce 2026 louder than ever. The fix for the overload isn’t more sessions, it’s knowing where your org stands and where you want to go.
Claudeforce for RevOps: The Capability Was Already Here. What Changed Is Who Can Use It.
Claudeforce puts Salesforce inside Claude, but little of the capability is new. Here’s what actually changed for RevOps, and where the advantage now lives.
More Improvements to Ramp Deals in Salesforce ARM: The Manual Steps We Stopped Doing for Multi-Year Quoting
A look at the ramp management updates in ARM, what they change for quoting and renewals, and why the impact compounds the more you implement RCA and RCB.
Marketing Engagement on the Opportunity Record: What Actually Changed
Marketing engagement on the opportunity record isn’t new, but the unified, identity-resolved view is. Here’s what actually changed, and why it rides on your data foundation.
Modernizing Commercial Manufacturing Operations With Salesforce Manufacturing Cloud
Modernizing commercial operations gets treated as a technology upgrade. The real problem is usually scattered data. Here is how Manufacturing Cloud helps.