Lane Four, one of the 2024 Best Workplaces™ in Canada!

“The competition to achieve the designation of Best Workplaces in Canada is fierce, with over 900 companies competing. The only way to be recognized is to invest in an exceptional employee experience, and have this focus permeate every part of the organization.”

Nancy Fonseca, Senior VP of Client Services
Great Place To Work Canada

Lane Four, one of the 2024 list of Best Workplaces™ in Canada!

Lane Four is recognized as number 33 on this year’s Best Workplaces™ in Canada List. This list, and related stories, will appear in a Special National Report on April 26, 2024, in The Globe and Mail.

Building strong connections and camaraderie is essential to our Lane Four culture. We believe that when everyone’s voice is heard and valued, amazing things can happen. This approach continues to empower our people to keep doing good work and delivering top-notch solutions for our clients.

Our company is built on a foundation of core values and guiding principles that we hold dear. These values—Be Real, Be Human, Be Curious, and Do Good Work—guide our every move. They’re not just words on a page; they’re the essence of who we are. And our guiding principles—Empowerment, Mentorship, Accountability, and Authenticity—ensure that we stay true to our values in every aspect of our organization. From our internal culture to how we interact with clients and partners, these principles are at the heart of everything we do.

"We actively strive to create an environment where everyone feels welcomed, respected, and empowered to share their lived experiences and contribute their unique skills and perspectives."

The 2024 Best Workplaces™ in Canada list is compiled by the Great Place to Work® Institute. The competition process to be ranked on this list is employee driven and represents multiple industries and sizes of organizations. List rankings are based on employee feedback, which we analyze to determine the extent to which this experience is shared by the full workforce. Great Place To Work measures the differences in survey responses across demographic groups and roles within each organization to assess both the quality and consistency of the employee experience. 

Using the Trust Index™ employee survey, we measure the core of what creates great workplaces—key behaviours that drive trust in management, connection with colleagues, and loyalty to the company. Statements are weighted according to their relevance in describing the most important aspects of an equitable workplace. 

This study offers a rigorous representation of the organization from an employee perspective and an overall portrait of the workplace culture. 

This year’s list captures the experience and sentiment of 330,000 employees, rolling out to impact over 600,000 Canadian employees.

About Great Place to Work®: 

Great Place To Work® is the global authority on high-trust, high- performance workplace cultures. It is a global research and consulting firm with a mission to build a better society by helping companies transform their workplaces. Great Place To Work® provides the benchmarks, framework, and expertise needed to create, sustain, and recognize outstanding workplace cultures. In Canada, Great Place to Work® produces both industry and demographic specific Best Workplace™ lists. This is part of the world’s largest annual workplace study, which culminates in a series of national lists in over 50 countries, including the study’s flagship list of 100 Best Companies published annually in Fortune magazine. 

Globally, this survey represents the voices of 11 million employees, which are the primary determinants used in selecting winners. There’s only one way to get on this list – your employees have to put you on it. 

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About Lane Four: 

Lane Four is a boutique consulting firm specializing in optimizing and scaling go-to-market operations within Salesforce and HubSpot. Our flexible, lean, and customized approach ensures that we seamlessly integrate into your operations team as needed. With a diverse team of consultants, administrators, architects, developers, project managers, and operations experts, we’re dedicated to making you a Revenue Hero in your industry. Certified and deeply knowledgeable in B2B go-to-market best practices, we’re equipped to tackle the challenges of business growth head-on.

Beyond our professional services, Lane Four is committed to fostering a culture of diversity, equity, and inclusion. We believe in creating an environment where everyone feels welcomed, respected, and empowered to contribute their unique perspectives. Our initiatives, such as the Women in Tech and Business community, provide platforms for growth, mentorship, and connection, ensuring equal opportunities for all team members.

Our Professional Development program underscores our dedication to continuous learning and growth. Through comprehensive onboarding, mentorship, and engaging events like PD Days and hackathons, we empower our team to excel and evolve in their roles. Recognizing exceptional efforts is ingrained in our culture, with initiatives like featuring our team members in content and regular shout outs fostering appreciation and camaraderie.

The well-being of our team members is paramount, as reflected in our robust wellness program encompassing nutrition education, exercise, mental health support, and community outreach. We actively contribute to meaningful causes through partnerships with local nonprofits and initiatives like Troop, Sick Kids, WWF Canada, and Forests Ontario.

At Lane Four, we believe that success is best achieved together. Team socials and Company days strengthen connections and reinforce our shared purpose. Our holistic approach to rewards includes competitive salaries, comprehensive benefits, professional development opportunities, and regular social events, ensuring a balanced and fulfilling work-life experience for our team.