Toronto, Ontario – We’re pleased to share some exciting news: Lane Four has officially acquired NuAge Experts LLC, a highly respected Salesforce consultancy and former C1 company based in Denver, Colorado.
“We’re excited to deepen our Salesforce capabilities and expand our presence in the U.S. market. NuAge brings both technical depth and a client-centric mindset that aligns perfectly with our approach at Lane Four.”
This acquisition represents more than just growth for Lane Four. It marks a meaningful step in our journey as a go-to-market and Salesforce consulting partner. By welcoming NuAge into the Lane Four team, we’re not only expanding our reach with our first U.S.–based team, but we’re also continuing to deepen our capabilities across new Salesforce clouds and industry verticals.
The NuAge Experts team has built a reputation for delivering Salesforce solutions with exceptional technical rigor and a strong focus on client success; values that have always been at the heart of Lane Four. It’s this shared focus on practical solutions and delivery excellence that made the partnership feel like a natural extension of our work.
Having a U.S.-based team also means we can move faster, collaborate more closely, and provide tailored support with greater regional awareness; particularly valuable for clients navigating complex RevOps challenges across borders.
We’re proud and beyond thrilled to welcome our new colleagues to the Lane Four family. Their insight, experience, and values only enrich our team and sharpen our focus. Together, we look forward to delivering even greater impact for the organizations we support.
More updates are coming soon as we integrate teams and continue to evolve. For now, we’re simply grateful and so ready for what’s ahead.
Let's chat!
