Stay up to date with the latest Lane Four news.
How a carefully designed and structured outbound playbook helped a high-growth healthtech company generate pipeline, boost deal sizes, and give leadership predictable revenue visibility.
Industry events and strategic engagements spark energy, but does your revenue system turn it into pipeline? Discover how structure, context, and ownership drive event ROI.
Slack is no longer just chat. Discover how its latest Salesforce features are helping teams boost efficiency, adoption, and revenue confidence.
Discover our top takeaways from Dreamforce 2025; from real-world AI adoption to in-person connections that prove the Salesforce ecosystem is stronger than ever.
Dreamforce is here, and Lane Four is ready. From reconnecting with partners to chasing those “aha” moments, we’re sharing what we’re most excited about this year.
Lane Four places No, #113 on The Globe and Mail’s seventh annual ranking of Canada’s Top Growing Companies and #139 in Consulting
Strategic acquisition strengthens Lane Four’s capabilities across Salesforce clouds and verticals, welcoming its first U.S.-based team.
Summer has officially rolled in and so has the Salesforce Summer ’25 release. While most of the ecosystem rushed to hit “publish” on hot takes
We wrapped another World Tour this week and while the team expected the usual rhythm, this one hit a little differently. Not in a dramatic
