
Our Growth Story
Since 2013, Lane Four has grown from a 2 person consulting practice to a team of 30+ specialized Salesforce consultants, developers, product managers, and go-to-market experts—making us one of the fastest growing companies in Canada. We’re proud to have helped build the foundation for our startup clients’ growth as they’ve raised over $4.5 billion in funding.

Our Services
How we help
Scale your business with the support of Salesforce experts.
Lane Four Matching & Routing
Built for You
Years helping high-growth startups scale with Salesforce inspired our powerful matching and routing software. Today, numerous companies use Lane Four to keep lead assignment running smoothly at scale. Whether you want to keep your data clean, improve lead handling, or streamline your assignment model, Lane Four automation will unlock your go-to-market processes.
Hands-down best routing solution.
– G2 Reviewer

Meet Our Founders

Andrew Sinclair
Founder, Salesforce Consultant
Andrew Sinclair is a Salesforce architect with a reputation for helping high-growth startups scale Salesforce across their businesses. He has also been the architect of multiple AppExchange applications, including Lane Four’s matching and routing app, which launched in 2017.

Joana Lourenço
Co-Founder, Salesforce Consultant &
Outreach Implementation Partner
Since 2014, Joana has guided Lane Four clients in Salesforce implementation, configuration, training, and documentation. She has personally helped over 100 startup clients successfully integrate Outreach.io with Salesforce.
Our Clients
